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Roxanne is the founder of Qassandra. In her day-to-day role as a healthcare qualitative insight specialist, she focuses on gaining healthcare insights into the lived experiences of patients, caregivers and medical practitioners across various settings, countries, and conditions. Her personal journey as a patient inspired the creation of Q
Roxanne is the founder of Qassandra. In her day-to-day role as a healthcare qualitative insight specialist, she focuses on gaining healthcare insights into the lived experiences of patients, caregivers and medical practitioners across various settings, countries, and conditions. Her personal journey as a patient inspired the creation of Qassandra. Additionally, she is involved with the London team of the Global Social Prescribing Alliance and has recently completed her initial health coaching certification with KYOH - PCI accredited, further enhancing her skills in patient communication.

Allison, co-founder, is a Hospitalist Nurse Practitioner in Boston, MA. She brings with her extensive medical expertise, bubbly energy, and sharp ideas. Her personal health journey prompted her career in healthcare, which now spans over a decade in hospital and critical care, clinic, and mobile outreach settings. Her interests include equ
Allison, co-founder, is a Hospitalist Nurse Practitioner in Boston, MA. She brings with her extensive medical expertise, bubbly energy, and sharp ideas. Her personal health journey prompted her career in healthcare, which now spans over a decade in hospital and critical care, clinic, and mobile outreach settings. Her interests include equity in medicine, education, and patient empowerment, with a focus on enhancing patient communication. Trained in Trauma Informed Care, Allison works daily with individuals from a variety of backgrounds, providing valuable healthcare insights that benefit both patients and medical practitioners.
We are long-time friends who have supported each other through thick and thin! Together, we share a vision of health care being safe, dignified and effective for patients and practitioners alike.
Qassandra is our shared baby :)
Our combined medical journey encompasses open heart surgery, cancer, fertility treatment, chronic pain, pregnancy, rare diseases, and mental health, across different countries and health systems. Through this experience, we've gained valuable healthcare insights, realizing that what you say and ask during each consultation can significantly alter the type of care you receive from medical practitioners.
In particular, this affects:
We have learnt this the hard way, at the hardest of times.
QASSANDRA is here to spare you the painful and sinuous learning curve, enhancing your patient communication for better health outcomes.
We want to improve health outcome for patients.
As patients ourselves, we believe that effective communication between medical practitioners and patients leads to better health outcomes. Our entire philosophy revolves around patient-to-patient empowerment, harnessing community wisdom and discovering innovative ways to help everyone develop the skills and confidence needed to advocate for themselves and become active partners in the patient-doctor relationship.
Better patient communication leads to higher trust between patients and medical practitioners. This increased trust fosters more transparency, enabling both parties to collaboratively develop treatment plans that patients can realistically follow, while ensuring that all side effects and interactions are thoroughly managed. These healthcare insights contribute to improved treatment adherence and can potentially lead to faster diagnoses. Furthermore, higher trust reduces stress, which in turn helps improve overall health.
We all benefit - at an individual and societal level: